๐๐ ๐ฎ๐ด๐ฒ๐ป๐๐ ๐ฎ๐ฟ๐ฒ ๐ฟ๐ฒ๐๐ต๐ฎ๐ฝ๐ถ๐ป๐ด ๐ฒ๐๐ฒ๐ฟ๐๐๐ต๐ถ๐ป๐ด ๐๐ต๐ฒ๐ ๐๐ผ๐๐ฐ๐ต.๐ง๐ต๐ถ๐ ๐ถ๐๐ปโ๐ ๐ท๐๐๐ ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐ด๐ฒ๐ป๐ฐ๐ฒโโโ๐ถ๐โ๐ ๐ฐ๐ผ๐น๐น๐ถ๐๐ถ๐ผ๐ป. AI agents are driving these collisions, creating entirelyโฆJust nowJust now
Beyond Trends: 2025โs Top 5 Paradigm Shifts for BrandsโโโEmotive BrandMore is possible for, and expected from, brands than ever before. The role of emotion in heightening the quality of connection has reachedโฆNov 18, 2024Nov 18, 2024
From Ambition to Action: The Real Path to IPO ReadinessToo often, IPOs are treated as a flashy finish lineโโโa promise of wealth and recognition dangled to keep teams pushing forward. But letโsโฆNov 18, 2024Nov 18, 2024
The Evolving Role of the CMO: Chief Alignment OfficerNo role in an organization has evolved more rapidly than the CMOโs. It used to be that owning branding, communications, and campaignsโฆApr 19, 2024Apr 19, 2024
Investing in your Brand in 2024? Move fast to go slow!As 2023 winds down, odds are youโve already set your goals for 2024 and are taking these last couple of weeks to tie up loose ends and getโฆDec 13, 2023Dec 13, 2023
Infusing a Brand with Big Heart Begins with Big Thinking: How Small Design Cues Can Generate GreatโฆโWe need to make our brand feel human. It needs to reflect our people and our customers. We need to tell a human, emotive story.โMay 1, 2023May 1, 2023
How Do You Orient Your Team When Everything Seems Uncertain?Drive growth by more empathetic understanding of your employees and what they need to deliver.Mar 16, 2023Mar 16, 2023
Telling Your Story of Growth: The Power of a Strategic NarrativeDiscvoer the Growth Manifesto The job of a brand is to drive growth. And the better individuals in your organization understand your brandโฆFeb 13, 2023Feb 13, 2023
Telling Your Story of Growth: The Power of a Strategic NarrativeOne of the most important goals of a brand is to drive growth. Focusing a start-up on carving out market share. Positioning a fast-growingโฆFeb 13, 2023Feb 13, 2023
Verbal Branding: Because Words MatterIf you were to open up a brand and look inside, beneath the logo and colors and typefaces, the images and illustrations, the interactionsโฆDec 1, 20221Dec 1, 20221